LELO Announces
Launch of Sex Toy Designed Exclusively for Bankers
Members
of the Financial World Set for a Bold New Stimulus Package
Stockholm/San Jose – October 22, 2014: Swedish luxury intimate brand LELO, today
announced they have created a sex toy designed exclusively for bankers, named
PINO™, set to launch next week.
Many bankers want more from their profession and
their investments; they also want more from their intimate investments. The new
PINO™ will be the first sex toy in history that can satisfy the hedonistic
sexual cravings and excesses exhibited by members of the financial world.
Members of the banking community are urged to
sign up at www.lelo.com/bankers for the
chance to win 1 of 3 limited-edition, personalized and engraved PINO™gift sets.
The new PINO™ will also be revealed exclusively to registered members in
advance of the launch on October 29th, whether for themselves of
friends working in the banking community.
“Can you think of a
more challenging group to design a sex toy for?” says Steve Thomson, LELO’s
Head of Marketing. “We know people working in finance have a relentless,
insatiable drive for both success and excess, so we took those demands and
created one of the most striking products in LELO history.”
“Bankers are also
among the biggest consumer groups of customers at LELO, and are notorious in
our offices for contacting us and looking for insider information. You’d be
surprised how many times products get delivered or rerouted to the banks
themselves. We’re sure they will immediately gravitate towards PINO™ - a
pleasure product that we’re describing as ‘The Ultimate Stimulus Package.’
LELO’s launch of PINO™ is also the first time a
sex toy has ever been designed specifically for such a targeted customer group.
LELO is looking at similar targeted demographics, just as all luxury brands
shape portfolios around highly-detailed customer personas, and the banking community
is just the beginning.
PINO will launch on the 29th October
and will retail for USD $159 on LELO.com and all good sex toy retailers.
Everyone interested in PINO™ is invited to register at www.lelo.com/bankers for the chance to win and to be the
very first to see this unique LELO product.
